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The programme focuses on practical aspects: negotiating in an intercultural context, using professional English, understanding customs, legal and financial regulations. The courses, taught in French and English, are complemented by placements abroad, to give you real experience of international business and enhance your openness to the world.

Whether you’re studying international studies in Paris, at the heart of the world’s major organisations, in Lyon in a business hub open to Europe, or in Bordeaux with its strong export dimension, each campus offers you a learning experience that’s connected to the world and focused on global business issues. You can also benefit from this intercultural experience at the Rennes, Chambéry, Marseille and Toulouse campuses.

International strategy

International strategy teaches you to analyse a market, define action plans and anticipate economic developments. You will develop a global vision that will enable you to make informed decisions and create competitive advantages on a global scale. Through case studies and simulations, you will learn to think strategically and support companies in their international expansion.

International finance

International Finance gives you the foundations you need to analyse financial flows, manage exchange rate risks and evaluate foreign investments. You will follow courses that combine theory and practice to help you understand global financial mechanisms and make sound business decisions. This specialisation prepares you for positions in banking, auditing or business, where mastery of financial issues is a decisive asset.

International purchasing and contract management

Purchasing in an international context teaches you how to negotiate, select partners and manage transnational contracts. You will learn how to manage complex supplies, secure the supply chain and identify ways of optimising costs. This specialisation focuses on intercultural communication and customer-supplier relations, essential skills for success in a globalised environment.

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    INSEEC Bachelor really helped me get in touch with international companies, and that’s how I was able to do my internship in Dubai.

    Nassim C.

Study in the heart of France’s major cities

Campus de Lyon

Take advantage of a historic campus in the heart of Lyon, one of France’s most dynamic cultural and student cities.

Campus de Paris

Discover three modern, easily accessible campuses in iconic Paris locations.

Campus de Bordeaux

Join a modern, friendly campus on the banks of the Garonne, in the heart of a lively, friendly city.

Campus de Rennes

Join a recently refurbished campus in a welcoming, student-friendly town where the energy of Brittany can be felt every day.

Campus de Toulouse

Study on a bright, modern campus close to the centre and Toulouse’s dynamic economy.

Campus de Chambéry

Study between lake and mountains on a unique American-style campus, conducive to a fulfilling student experience.

Campus de Marseille

Discover a brand new campus in the heart of Marseille, an energetic Mediterranean city full of contrasts.

Image d’illustration de la spécialisation Vin de l’INSEEC Bachelor de l’école de commerce INSEEC

Bachelor Wine

INSEEC’s Bachelor’s in Wine trains experts in the sector, ready to work in the major wine-growing areas, from Bordeaux to Beaune, from Paris to Lyon.

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Bachelor Sport

INSEEC’s Bachelor in Sport prepares experts capable of managing sports projects and events, from Paris to Lyon and Bordeaux.

Image d’illustration de la spécialisation Ressources Humaines de l’INSEEC Bachelor de l’école de commerce INSEEC

Bachelor Human Resources

INSEEC’s Bachelor in Human Resources trains experts in human development, ready to support talent and organisations in Paris, Lyon or Bordeaux.

Image d’illustration de la spécialisation Luxe de l’INSEEC Bachelor de l’école de commerce INSEEC

Bachelor Luxury

INSEEC’s Luxury Bachelors prepare the talents sought after by luxury houses, trained on our campuses in Paris, Lyon, Bordeaux and Marseille.

Image d’illustration de la spécialisation Immobilier de l’INSEEC Bachelor de l’école de commerce INSEEC

Bachelor Real Estate

INSEEC’s Bachelors in Real Estate pave the way for solid careers in a buoyant sector, accessible from Bordeaux, Paris, Lyon, Chambéry and Marseille.

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Bachelor Digital

INSEEC’s Bachelors in Digital opens the door to solid careers in the digital sector, with opportunities in major cities such as Paris, Lyon and Marseille.

Image d’illustration de la spécialisation Business de l’INSEEC Bachelor de l’école de commerce INSEEC

Bachelor Business

INSEEC’s Business Bachelors train versatile, employable people to work in France’s major cities and adapt to international business environments.

Bachelor of Communication

INSEEC’s Bachelor’s degree in Communication prepares agile professionals ready to work in the major student and economic centres of Paris, Lyon, Bordeaux and Marseille.

Bachelor Marketing

INSEEC’s Marketing Bachelor programme trains agile professionals capable of creating and managing strategies, from Paris to Lyon to Bordeaux.

Bachelor Finance

INSEEC’s Finance Bachelors train sought-after professionals capable of working in France’s major economic centres, from Paris to Lyon and Bordeaux.

Discover the Bachelor events

Event type

Event type

Campus

Campus
  • Bachelor

    17/01

    Open House Days in Bordeaux

    • Business school in Bordeaux
    • From 9h30 to 17h00
  • Bachelor

    17/01

    Open House Days in Rennes

    • Business school in Rennes
    • From 10h00 to 16h00
  • Bachelor

    24/01

    Open House Days in Paris

    • Business school in Paris
    • From 10h00 to 12h30

What is the profile of students who succeed in the International Bachelor’s programme?

Can I work abroad with the INSEEC International Bachelor?

What are the best-paid jobs in the International Bachelor’s programme?

Are the International Bachelor’s courses really recruiting young graduates?

Does the specialisation include professional qualifications or specific tools?

Is the specialisation available as a parallel admission?

Are there any professional speakers or experts from the sector?

How can I finance an International Bachelor’s degree?

What soft skills are developed with the INSEEC International Bachelor?

Do you need to master several languages to succeed in an International Bachelor’s degree?