Opening of the sports management and innovation strategies majorâ½

INSEEC Grande École announces the opening of its new Sports Management and Innovation Strategies sandwich course!
From the start of the 2024 academic year, M2 students on the Grande École programme will be able to take advantage of this specialisation to find out more about marketing, finance and management in the sporting world, as well as consumer behaviour and legislation.
ðA unique experience from the start of the 2024 academic year
Open up to the world of sport by joining our new sandwich course major! It’s a great way to develop your professional skills in a stimulating and exciting environment.
🏈Joiningyour passion to your profession
From your M2 course onwards, deepen your knowledge of marketing and economics so that you can use the levers of digital marketing and 360° communication to optimise the user experience while promoting various sporting events and projects, or learn how to mobilise the financial resources needed for your sponsorship, patronage and partnership initiatives.
The aim of the Sport Management and Innovation Strategies major is to prepare you for the job of the future, first and foremost through work-linked training, but also by teaching you the specific features of this sector, so that you can really specialise in the field of sport.
🎓Possible careers following this specialization :
- Manager of sports facilities
- Point of sale manager
- Project manager & e-projects
- Product/brand manager/ Marketing manager
- Sponsorship development officer/ Event & e-event manager
- Promotion and communication officer
- Traffic Manager/ Community Manager/ Social Media Manager
- Data analyst/ Customer Relationship Management (CRM)
- Project manager
- Sales Manager (sports products or brands)/ Key Account Manager…etc.
- Head of CSR
