Trade guide
Business unit manager
A strategic driver and hands-on manager, the Business Unit Manager occupies a key position within companies seeking growth and performance. At the crossroads of strategy, management and commercial development, this job offers a global vision of the business and strong responsibilities. Find out everything you need to know about this high-potential position, including the tasks involved, the skills required, training courses and pay prospects.
The business
What is a Business Unit Manager?
Its role
The Business Unit Manager manages an autonomous business unit within a company. You are responsible for the strategic and operational management of your profit centre. Your mission: to unite the teams around ambitious sales targets and to develop the sales of your business unit with vision and determination.
Its field of action
As Business Unit Manager, you will work in a stimulating environment where corporate strategy, team management and innovation come together. You will work closely with general management, sales and marketing teams and human resources to orchestrate the development of your unit. Your expertise positions you as a real conductor, negotiating with external partners and motivating your internal staff.
The functions
What are the duties of a Business Unit Manager?
As Business Unit Manager, your day-to-day work is punctuated by a variety of strategic and operational challenges.
You define the commercial strategy for your business unit
You manage the budget and analyse financial performance
You manage and coordinate multidisciplinary teams
You develop innovative new products and services
You negotiate contracts with strategic customers
You implement targeted marketing campaigns
You carry out a strategic analysis of your market
You supervise the achievement of sales targets
Qualifications
The qualities and skills needed to be a good business unit manager
Leadership and management
Your ability to bring people together is essential in this job. You inspire confidence in your teams and know how to motivate your colleagues around a shared vision to achieve the objectives set.
Negotiation skills
Your excellent interpersonal skills enable you to lead commercial and partnership discussions successfully. This fundamental skill optimises the performance of your profit centre.
Strategic vision
Your analytical expertise guides investment and development decisions. You anticipate market trends to position your business unit effectively in its competitive ecosystem.
The benefits
What are the advantages of being a Business Unit Manager?
This job gives you a direct impact on a company’s growth. You will play an active role in strategic decisions and contribute to the economic development of your organisation. The diversity of your assignments and the autonomy you’ll be given make this a particularly rewarding and intellectually stimulating job.
Your expertise in management and strategy opens up a wide range of career prospects. You can become a sales director, managing director or set up your own consultancy. This career progression comes with an attractive salary package and growing responsibilities in the entrepreneurial ecosystem.
Remuneration
Business unit manager: salary and career development
The job of Business Unit Manager offers attractive and progressive remuneration. At the start of your career, you can expect to earn between €45,000 and €50,000 gross per year. After a few years’ experience, this salary rises to €60,000 to €70,000, and can reach up to €95,000 gross per year.
In addition, there are often significant benefits, such as a company car, target-based bonuses that can amount to 20-25% of the fixed salary, and profit-sharing. Your career prospects could take you into general management, sales management or setting up your own business.
Up to
95 000€
Salary per year
Training courses
How do you become a Business Unit Manager?
Our training courses
INSEEC offers a number of excellent courses to help you become a Business Unit Manager. Our programmes combine managerial expertise, strategic vision and commercial skills to prepare you effectively for these responsibilities.
For example, you can opt for :
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