Presentation
What is a BBA – International Business Management major?
The BBA – International Business Management Major is a 4ᵉ year specialisation of the INSEEC BBA programme, taught entirely in English. This major trains students for careers in international management, business development and innovation. The programme develops skills in international business development, supply chain management and change management. This professionally-oriented course prepares students to manage the business and development of international units in a multicultural environment. This BBA is a Bac +4 qualification awarded by the French Ministry of Higher Education and Research, and is RNCP level 6 certified by the French Ministry of Employment.
Diploma and professional certification
Diploma in International Management approved by the French Ministry of Higher Education and Research.
Level 6 (EU) International Manager professional certification, NSF code(s) 310, 312, 313 awarded by INSEEC BBA, registered under number 41048 on the RNCP (Répertoire National des Certifications Professionnelles) by decision of the Director General of France Compétences. Approved by the French Ministry of Higher Education and Research.
Objectives and skills
The aim of the BBA – International Business Management major is to train professionals capable of managing innovation and transformation projects in complex international environments. You will learn to manage the business and development of international units, implement marketing strategies tailored to different markets and manage in a multicultural context.
The programme develops key skills in :
- International business development and market selection
- Innovation and transformation of business models
- Supply chain and international purchasing
- International human resources management
The content
The courses presented below are given by way of example. The content of the courses is adapted each year to market developments and updated before the start of the new academic year.
Common core
The core courses develop the cross-disciplinary skills that are essential for any international manager.
- Back-to-school seminar: Professional project
- workshop
- Global Exam preparation TOEIC
- Research methodology
- Corporate strategy
- Save my business
- Applied research dissertation
- CP – International Career Project + Assessment
- skills
- PGE – General Company Policy
Speciality courses
Specialised courses develop expertise in international management, innovation and global business development.
- International Business Development
- International Market Selection Models and Approaches
- International Project Management
- Budget Management
- CSR & Risk Analysis
- Sustainable Sourcing and Supply Chain Management
- Responsible People Management
- Change Management
Assessment procedures
Skills are assessed face-to-face in a variety of ways:
- Continuous assessment throughout the academic year.
- Final exams in the form of mid-term exams.
- Individual or group entrepreneurial case studies.
- Individual and group oral presentations.
- Individual and group files.
This diversity of formats guarantees the validation of your skills and assesses your ability to evolve in a complex international environment.
Is this diploma recognised by the State?
Yes, it is an official certification from the Ministry of Higher Education. France Compétence guarantees the quality of INSEEC and its courses.
- A demanding quality label appreciated by companies
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As a third-year student at INSEEC BBA, I am spending six months on exchange in Brno, Czech Republic, a unique international experience in the heart of Europe.
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I am in my third year at INSEEC BBA and am spending six months on exchange in Brno, Czech Republic, at the Faculty of Business and Management. Living here, between Eastern and Western European cultures, is a rich experience that INSEEC’s BBA program has made possible for me.
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To start my third year, I decided to go to London with INSEEC BBA. This experience broadened my horizons, introduced me to a new academic and cultural environment, and strengthened my international skills.
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Key figures for class 2024
For RNCP qualification no. 341048 “International Manager”.
National pass rate
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Professional experience
A professional internship
This internship will give you the opportunity to start piloting international projects and managing the development of business units abroad. You will develop expansion strategies, manage multicultural teams and optimise processes to accelerate your integration into international management functions.
INSEEC supports you
Personalized support in your search for an internship in international management and global business development.
Job dating
Monthly meetings to meet our international partner companies recruiting international business profiles.
Match’Up
Thousands of internship opportunities in international management, business development, and innovation in multicultural contexts.
Corporate Relations & Alumni Service
A network of 10,000 partner companies and 115,000 alumni to help you find employment in international positions.
Coaching Workshop
Weekly group or individual workshops: interviews in English, business presentations, and global networking.
Business
What are the career opportunities after a BBA – International Business Management major?
After completing INSEEC’s BBA – International Business Management Major, you will have a wide range of opportunities to enter the professions of international management, business development and innovation. You will benefit from rapid career development prospects towards unit management or managerial positions in international contexts.
Application
What are the admission requirements for the BBA – International Business Management major?
Admission to 1st year
- Applicants in Year 12 must take the Concours Pass via Parcoursup.
- Students with a baccalaureate or who are changing course are admitted on the basis of a portfolio and an interview (application on our website).
Admission to 2nd or 3rd year
- Open to students with a Bac +1 or Bac +2.
- Admission is by application and interview (application on our website).
Your application
- Submitting your application
- Admission test
- Eligibility results
Tuition fees
What are the tuition fees for the BBA – International Business Management?
Tuition fees vary from year to year. Several financing solutions are available to support you.
- High-school diploma
- 1st year 1-year€11 850
- 2nd year 1-year€11 950
- 3rd year 1-year€12 300
- 4th year 1-year€11 850
- BBA Degree
Financial aid
INSEEC offers a number of financial aid schemes:
Alternating work placements or work-study contracts
Banking partnerships and their advantages
- High-school diploma
- 1st year 1-year€11 850
- 2nd year 1-year€11 950
- 3rd year 1-year€12 300
- 4th year 1-year€11 850
- BBA Degree
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FAQ
All you need to know about the BBA – International Business Management major
Find the answers to the most important questions about the BBA – International Business Management major. If you need any further information, our advisers will be happy to help!
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What are the objectives of the BBA – International Business Management?
The BBA International Business aims to train professionals capable of :
- Managing innovation and transformation projects in complex international environments.
- Manage the business and development of international units.
- Implement marketing strategies tailored to different markets around the world.
- Managing multicultural teams and driving change.
This course offers a multicultural approach to understanding the challenges of international trade and working in all sectors abroad.
Is the INSEEC BBA – International Business Management Major recognised by the State?
Yes, the diploma confers RNCP 41048 level 6 title ‘International Manager’, recognised by the State and registered on the Répertoire National des Certifications Professionnelles. The BBA is also a degree recognised by the French Ministry of Higher Education and Research, conferring the grade of licence. This dual recognition makes it easier to enter the job market in France and abroad.
Which languages are used for courses and exams?
The courses on the BBA Commerce International – International Business Management Major are taught entirely in English. This total linguistic immersion prepares students for exchanges in the international business world and facilitates access to careers abroad. The programme is one of the most demanding in business schools in terms of English language proficiency.
Is there an active INSEEC alumni network to help with professional integration?
Yes, you benefit from access to the network of 115,000 former INSEEC graduates in all sectors and on all continents. You will discover profiles of former students working in international finance, business development or unit management abroad. This network facilitates professional experience and access to career opportunities throughout the world.
What is the admission process for the BBA – International Business Management major?
There are different ways of gaining admission to the BBA. If you are in your final year of secondary school, you can apply via the Concours Pass, which is accessible via Parcoursup. Baccalaureate holders and students wishing to change direction can apply directly online, with selection based on a portfolio and interview.
Do you already have a Bac +1 or Bac +2 level? Enter the 2ᵉ or 3ᵉ year directly by parallel admission (application and interview).
Once you have started your course, you can choose to study the International Business Management major depending on your international career goals and your command of English.
What studies are possible after completing a BBA – International Business Management major?
After the BBA, you can continue your studies by taking a Master of Science (Bac +5) in international management, finance, marketing or international trade. There are also opportunities for double degrees with our partner universities abroad, or to join the leading business schools for a specialised MSc. These courses will enable you to deepen your expertise and move into management positions.
Does the school help students find accommodation?
Yes, INSEEC offers assistance in finding accommodation on the Paris, Bordeaux and Lyon campuses. The school provides students with partnerships with student residences and makes it easier for you to settle in.
What are the advantages of training entirely in English?
Teaching 100% in English offers a number of advantages:
- Professional command of business English.
- TOEIC preparation included in the curriculum.
- Easier access to international careers.
- In-depth understanding of global business issues.
This language immersion is an integral part of the training offered by the schools in the INSEEC network and effectively prepares students for professional experience abroad. Consult the main content of the programme to find out how teaching in English enhances your employability on the international job market.
What sectors do International Business Management graduates work in?
Graduates find opportunities in many sectors with an international dimension:
- Strategy and management consulting.
- Finance and international banking.
- International trade and export development.
- Supply chain and global logistics.
- Innovation and digital transformation.
The schools in the INSEEC group have partnerships with major companies around the world that recruit our graduates. After your 4 years of higher education, you can work in France or abroad in a variety of positions ranging from business development to the management of international units.
What soft skills are developed following the BBA – International Business Management major?
Skills acquired during the course include:
- Cultural intelligence and the ability to work in a multicultural environment.
- Adaptability and openness to diversity.
- Leadership and management of international teams.
- Communicating in English in a variety of professional contexts.
- Strategic vision and understanding of global issues.
These soft skills are essential if you are to succeed in an international career and evolve in the business world. The course also develops your ability to manage change and innovate in complex environments.
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