Bachelor Luxury in Bordeaux

The Bachelor of Luxury program at INSEEC Bordeaux takes you into a demanding, refined and exciting world. Fashion, cosmetics, jewelry, high-end hotels... you'll explore the different sectors of luxury while developing : - in-depth knowledge of the luxury world; - solid marketing and strategy skills - expertise in customer relations and merchandising; Bordeaux, an elegant and booming city, offers a stimulating study environment, at the crossroads of cultures and opportunities. This program will give you the keys to the industry, but it's your curiosity, commitment and ability to assert yourself that will open the right doors for you.

Yes, an admission process is planned, accessible and focused on your ability to project yourself: - In 1ʳᵉ or 2ᵉ year: you take a written test (QCM general culture and English) + a motivational interview (30 minutes). - In 3ᵉ year: interview only. To be admitted to the Bachelor Luxe program in Bordeaux, you must obtain a minimum average of 11/20 and a favorable opinion from the jury. What we value at INSEEC: your motivation, the clarity of your project and your desire to progress in a sector where attitude counts as much as skills.

Yes, work-study is possible in the 3ᵉ year of the Bachelor's program. It allows you to: - apply what you've learned in a real-life professional environment ; - build a credible, operational and differentiating profile. We support you throughout the process: - coaching, CV workshops and interview preparation ; - access to a large network of partner companies in the luxury and premiu sectors

The program takes place on the INSEEC Bordeaux campus, located on the waterfront facing the Garonne River, in a setting as modern as it is inspiring. Connected rooms, coworking facilities, creative spaces... everything is designed to enable you to work, exchange ideas and create. You'll enjoy a lively atmosphere, with students from a wide range of backgrounds, in an environment conducive to both professional development and personal fulfillment.

Throughout the program, you'll take part in concrete projects linked to brands or current industry issues. During your Bachelor's degree in Luxury at INSEEC Bordeaux, you will : - design marketing or event strategies, - work in teams on real briefs. These projects encourage you to develop your creativity, take the initiative and get actively involved. By experimenting, you gain confidence. By taking action, you make progress. And by committing yourself fully, you gradually build your legitimacy in an industry that is as demanding as it is exciting.