
Trade guide
Data Analyst
The business
What is a data analyst?
Public administrations and companies in a wide range of sectors need data analysts to make the most of the massive amounts of data they collect. Data analysts are highly sought-after professionals in a variety of sectors, including banking, insurance, IT, commerce, industry and logistics. In this article, we take a look at the job of data analyst.
Its role
Also known as data analysts ,data analysts are professionals who report to a company’s Information Systems Department. They are responsible for creating, administering, modelling and regularly updating the database. These may relate to customers, products, services, company performance or competitors.
Its field of action
They play a key role in the company’s growth. They identify problems that are slowing down activities and find solutions by analysing data statistically. This professional always works closely with the managers of the various departments (production, marketing, logistics, human resources and others).
The functions
What are the tasks of a data analyst?
Data analysts are responsible for a wide range of tasks, including :
gathering, analysing and translating relevant, high-quality data (from primary and secondary sources) into statistical data
cleaning data, checking its quality, sorting large volumes of data, eliminating duplicates and identifying errors
processing, using, grouping and integrating useful data in a data warehouse
process and automation planning
production of business analyses and management of analysis tools
analysis of external trends that could have an impact on the company’s organisation
presenting analysis results (documents, reports, performance indicators, diagrams, tables and graphs) to managers
drawing up recommendations
Qualifications
The qualities and skills needed to be a good Data analyst
A good data analyst has the following qualities and skills:
Proficiency in calculation and analysis tools and software
Excel, Python and Web Analytics
A solid grounding in programming
Technical skills essential.
Knowledge of data visualisation software
Technical skills essential.
A passion for numbers, mathematics and statistics
Technical skills essential.
Business culture and marketing
Writing skills
Essential skills for day-to-day work.
Good verbal communication skills
Fluency in English
An analytical mind
Precision and attention to detail
Confidentiality and discretion
For processing sensitive data
Problem-solving skills
Scientific rigour
Versatility
Organisation
Reactivity
The benefits
What are the advantages of being a data analyst?
If you choose to work as a data analyst, you can be sure of a good and growing income. As a result, it is more attractive than other jobs in the digital and management fields. Data analysts are in great demand in both the private and public sectors.
What’s more, this profession offers a wide range of career prospects in different sectors (financial services, new technologies, health, etc.). It offers a wide range of opportunities and outlets, not only in France, but also internationally.
After a few years’ experience, you can go freelance and become self-employed. This means working for companies that outsource data collection and processing.
Remuneration
Data analyst: salary and career development
A data analyst’s salary depends on his or her years of experience and geographical location. Junior data analysts with less than 2 years’ experience earn an average annual gross fixed salary of between €38,000 and €45,000.
A senior data analyst with 2 to 5 years’ experience can earn up to €55,000 gross per year. But if they have more than 5 years’ experience, they can claim up to €80,000 a year.
Once data analysts have gained significant experience, they can progress to more senior positions, such as consultant (data scientist, data engineer or business intelligence engineer) or manager (data security manager, master data manager or chief data officer).
Up to
80 000€
Salary per year
Training courses
How do you become a data analyst?
Our training courses
The job of data analyst is open to people who have studied computer engineering, statistics or marketing. The MSc Data Analytics & Marketing Manager also leads to a career as a data analyst.
INSEEC, a business school specialising in management, offers this second route. It offers state-certified courses that are registered with the RNCP. These courses are professionally-oriented, as they alternate between school and work.
INSEEC’s MSc Data Analytics & Marketing Manager lasts 1 or 2 years, depending on the academic level at the time of application. It enables you to develop a wide range of skills:
- team management.
- determining the communication and digital marketing strategy;
- implementing communication and digital marketing initiatives;
- coordinating relations with service providers and partners;

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