Bachelor Marketing in Bordeaux

Choosing INSEEC's Bachelor Marketing program in Bordeaux means immersing yourself in an attractive, innovative city with an international outlook. Bordeaux is home to numerous companies in the digital, communications, retail and cultural sectors. It's an ideal place to learn, experiment and build the first steps of a solid career path. At the INSEEC campus on the banks of the Garonne, you'll work in a modern, stimulating environment. You'll develop fundamental skills in strategic marketing, communications, project management and customer relations. You will progress in an environment that encourages initiative, critical thinking and the ability to take action.

Yes, there is an admissions process, but it remains accessible. To enter in 1ʳᵉ or 2ᵉ year, you will take a written test (QCM general culture and English) and a motivational interview. In 3ᵉ year, only the interview is required. The assessment is based as much on your academic results as on your motivation, your professional project and your willingness to build a career path aligned with your goals. What counts at INSEEC is your potential, your energy, and your ability to commit seriously to your training.

Yes, work-study is offered from the 3ᵉ year of the Bachelor Marketing program at INSEEC Bordeaux. This format allows you to: - put your learning directly into practice in a company; - develop operational skills and boost your employability. We support you in your search thanks to : - an active network of partner companies in marketing, communications and digital; - workshops to structure your applications and enhance your profile. A work-study program gives you a real-world experience. It's a real lever for progress, provided you get fully involved.

Training takes place on the Bordeaux Chartrons campus, along the Quai des Chartrons. This modern, lively site, connected to the local ecosystem, encourages exchanges, collaborative work and the emergence of new projects. You'll find : - fully-equipped rooms and coworking spaces; - a setting conducive to concentration, sharing and student involvement.

You will be involved in concrete projects throughout the course: - market studies, real-life business cases, creation of communication campaigns; - participation in innovation or brand development workshops. These experiences help you to take responsibility, gain confidence and shape your professional future, step by step, with ambition.