What can I do after a Bachelor's degree in sport?

Contents

In this article, find out about the many routes open to you after you have obtained your Bachelor’s degree.

In a nutshell:

There are many options after a sports Bachelor’s degree, whether you want to go straight into the job market or continue your studies to specialise further.
Continuing your studies after a Bachelor’s degree in sport enables you to obtain a higher level of education (bac +5) and offers opportunities to gain further professional experience.
At INSEEC, students with a sports Bachelor’s degree can choose from several Master’s-level courses.

Definition

What is a Bachelor’s degree in sport?

A Bachelor’s degree in Sport is an undergraduate programme of study focusing on sport science, sport management and the commercial aspects of the sport industry.

This diploma offers a comprehensive course combining theoretical and practical teaching in various sports-related fields, such as sports event management, sports marketing, communication, sports facility management, sports psychology, sports nutrition and exercise physiology.

Students acquire versatile skills and in-depth knowledge that enable them to understand the challenges of the sports sector and adapt to market developments.

Objectives

What are the aims of the Bachelor’s degree in sport?

The main aims of the Bachelor’s in Sport are to provide students with the knowledge, skills and tools they need to succeed in the field of sport business.

The specific objectives of this programme include:

Understanding the sports sector: to enable students to understand the various dimensions of the sports sector, including its economic, social, cultural and organisational aspects;
development of soft skills: negotiation, oral skills, ability to summarise, etc.
acquiring specialist knowledge: providing students with in-depth knowledge in specific areas of sport business;
preparation for further study: providing a solid foundation for students wishing to continue their studies in Masters programmes specialising in sport business or other related fields.

Work

Is it possible to work directly after a sports Bachelor’s degree?

Yes, that’s right. The Bachelor’s degree in sport is a short, professionally-oriented course that prepares students to enter the job market directly on completion of their BAC+3 diploma.

With its practical, skills-based approach, this programme equips graduates with the knowledge and skills needed for a variety of positions in the sports industry.

The professions

What career options are available after a Bachelor’s degree in sport?

Career opportunities after a Bachelor’s degree in sport are varied and often depend on the specific programme taken and the student’s interests and skills. Here are some examples of careers to which graduates may aspire:

1. Sports Communications Officer
This role involves developing and implementing communication strategies to promote sports clubs, athletes or events. You will be required to manage social networks, write content and organise advertising campaigns.
2. Sports Marketing Manager
In this role, you will develop campaigns to promote sports-related products or services. This includes managing partnerships, analysing markets and implementing strategies to attract consumers.
3. Sports events coordinator
You plan and organise events such as tournaments, marathons and competitions. This job requires excellent management of logistics and relations with service providers.
4. Sponsorship manager
The Sponsorship Officer identifies and negotiates partnerships between companies and sporting bodies. Their aim is to maximise the financial and media benefits for both parties.
5. Club or sports association manager
You will supervise the activities of a club or association, providing financial management, planning activities and coordinating teams.
6. Sport Business Consultant
As a consultant, you will support clubs, federations and companies in their strategic projects, whether they involve commercial development, event organisation or performance optimisation.
7. Sports sales representative
This job involves selling sports-related equipment, services or products, developing relationships with customers and achieving sales targets.
8. Sports data analyst
With the development of new technologies, the analysis of performance and statistics has become essential. This job enables you to help teams or athletes optimise their results.
9. Territorial Sports Development Officer
This role involves promoting sport at local or regional level by organising projects and developing sports facilities.
10. Entrepreneur in sport
With the skills you’ve acquired, you can set up your own business in sectors such as coaching, events or the sale of sports equipment.

Studies

Why continue your studies after a Bachelor’s degree in sport?

There are a number of significant advantages to continuing your studies after obtaining a Bachelor’s degree in sport:

The Bachelor’s degree in sport is a bac +3 qualification, which opens the door to further study at Master’s level (such as a Grande Ecole Master’s, a university Master’s or an MSc, for example).

Continuing your studies allows you to specialise further in your field of interest, obtain a 5-year degree and deepen your knowledge in specific areas of sport business.

A Master’s degree also offers the opportunity to gain further professional experience through work placements or sandwich courses. This enhances employability and the ability to respond to the needs of the job market.

Courses at INSEEC

What courses are available at INSEEC after a Bachelor’s degree in sport?

At INSEEC, students who have obtained a Bachelor’s degree in sport can continue their studies by choosing one of the following courses:

MSc Marketing & Management of Outdoor Sport: this 5-year degree specialises in the marketing and management of outdoor sporting activities;
MSc Sports Marketing & Management : this MSc enables students to specialise in sports marketing and management, with a focus on the latest trends and best practices in the industry.
Master Grande Ecole in Sports Management and Innovation Strategies: this 3-year programme after a BAC+2 offers a complete course in sports management and innovation strategies. Holders of a bachelor’s or bachelor’s degree (bac +3) can also join this programme in the 4th year to obtain a bachelor’s or bachelor’s degree (bac +5).