As part of our Communication, Advertising & Digital Strategy programme, run by Laurent Pellazo on our Lyon campus, our students have the opportunity to take part in ‘Agency Advice & Recommendations’ courses with Jacques Simonet. These courses are enhanced by contributions from renowned professionals from the communications sector. The aim of this initiative is to go beyond theoretical notions to offer students valuable, practical feedback that only experts in the profession can provide.
Last night, in a particularly enriching session, we had the pleasure of welcoming Charles Baulu, Founder and Managing Director of Hub & Up, a company that specialises in providing support for marketing communications projects, drawing on a network of agencies with expertise in a range of sectors.
Charles Baulu generously shared his career path, detailing both the successes and the challenges he has encountered in the course of his career. He captivated the audience with his varied experiences, both pleasant and less favourable, offering an authentic view of the world of communications and marketing. Mr Baulu offered sound advice drawn from his many years of experience in the field, helping students to better understand the realities and demands of the profession.
These meetings are a highlight of the programme, enabling students to draw inspiration from the careers of accomplished professionals and prepare effectively for their future careers. These initiatives demonstrate our commitment to providing a quality education, integrating practical and realistic aspects of the professional world, in order to train the future leaders of the communications industry.
Charles BAULU Founder and Managing Director of Hub & Up