Bachelor Marketing in Chambéry

The Marketing Bachelor’s degree at INSEEC Chambéry gives you the opportunity to develop your career in a pleasant, accessible environment that is connected to the professional world. Situated between lakes and mountains, in the heart of the Alps, Chambéry offers a unique quality of life and a dynamic ecosystem, particularly focused on innovation, sport, tourism and events.

During your course, you will develop solid skills in operational and strategic marketing, brand content and digital communication. On the INSEEC campus, which is on a human scale, you will benefit from a stimulating environment conducive to cooperation and active learning.

There is a simple and accessible admissions process.
– In 1ʳᵉ or 2ᵉ year: written test (MCQs in general knowledge and English) + motivational interview.
– In year 3ᵉ only the interview is required.

What we assess, above all, is your motivation, your ability to project yourself onto a career path, and your desire to learn by doing. At INSEEC Chambéry, your energy and commitment count as much as your academic results.

Yes, from year 3ᵉ you can opt for a sandwich course. This type of study allows you to:
consolidate your skills on the job ;
– gain financial independence;
– build a solid and legitimate professional profile.

We’ll support you in your search for a work-linked training placement:

– a network of partner companies in the tourism, sport, agri-food and digital sectors;
– workshops to help you prepare your application, refine your pitch and ace your interviews.

The Marketing Bachelor is taught on the INSEEC campus in Chambéry, located in the Savoie Technolac Technopole. This innovative site, on the banks of Lac du Bourget, encourages synergies with companies, start-ups and local players.

You’ll find connected workspaces, meeting places and an environment conducive to initiative and progress. Close to the mountains, you’ll learn to combine high standards with balance, ambition and quality of life.

Throughout the course, you will be involved in practical projects:
– communication campaigns, events, market research or entrepreneurial projects ;
– business cases in conjunction with local partners.

These experiences encourage you to take the initiative, work together and position yourself as a young professional. At Chambéry, you learn by doing, and it’s in this movement that you reveal your potential.