MSc Luxury in Marseille

The MSc Luxury at INSEEC Marseille trains you to evolve in a highly demanding world, combining strategy, aesthetics and a culture of excellence. You will develop key skills in luxury marketing, retail, brand management, international communications and customer experience.

As a cosmopolitan port city, Marseille is renowned for its art of living, its Mediterranean influence and its cultural dynamism. It’s an ideal place to learn about the specificities of luxury, combining traditional craftsmanship, innovation and an international outlook.

No, admission is not based on a written competition. It takes place in two stages: a study of your academic record, followed by an individual motivational interview. This is when we assess your plans, your curiosity and, above all, your ability to get involved in a sector that values interpersonal skills as much as know-how. At INSEEC Marseille, we are looking for motivated people who are ready to assert their individuality in a selective and demanding environment.

Yes, the MSc Luxury can be taken on a sandwich course over the two years of the programme. A work-study programme allows you to put your skills into practice in a company while continuing your studies. INSEEC Marseille actively supports you in this process, with :
– a network of partner companies in the luxury, fashion, cosmetics and upmarket hotel sectors;
– workshops to help you refine your applications, enhance your career path and strengthen your professional posture.

This immersion enables you to gain in autonomy, legitimacy and professionalism.

The programme is delivered at the INSEEC Marseille campus, located on Boulevard de Paris in the 2ᵉ arrondissement. Modern, bright and well connected to the city centre, this campus offers a dynamic and stimulating learning environment. You’ll find collaborative spaces, connected facilities and an environment conducive to creativity and commitment. The atmosphere is professional, friendly and forward-looking.

Yes, the international dimension is at the heart of the programme. You’ll work on global case studies, meet professionals from leading companies and take part in events and internships abroad. This openness enables you to understand the global challenges facing the luxury industry, adapt your approach to multicultural contexts and build a profile that is agile, strategic and sensitive to excellence.