MSc Marketing in Marseille

The MSc Marketing at INSEEC Marseille trains you to manage agile and innovative marketing strategies. You will develop cutting-edge skills in :
– digital marketing, CRM, brand content, responsible communication ;
– market research, project management, omnichannel strategy.

In Marseille, a Mediterranean metropolis open to the world, you’ll be working in an economic environment that’s undergoing radical change, at the crossroads of commerce, tourism, digital and culture. It’s a city that inspires, that moves, and that lets you test your ideas in a stimulating environment that’s connected to the realities of the market.

No, there is no written entrance exam. Admission is based on :
– a study of your academic record ;
– an individual interview.

This process enables us to better understand your background, your ambitions and your career plans. INSEEC Marseille values profiles that are open, committed and determined to progress in a demanding sector. Whether you come from marketing, communication, sales or another field, it is your consistency and your willingness to take action that will make the difference.

Yes, the MSc Marketing is available as a two-year sandwich course. Work-linked training allows you to :
– put what you’ve learnt into practice in a practical, professional setting ;
– strengthen your position and your employability.

INSEEC supports you with :
– an active network of partner companies in the fields of marketing, communication and digital;
– workshops to optimise your applications, interviews and pitch.

You’ll learn to take your place, assert yourself and build a solid, credible career path.

The MSc is taught on the INSEEC Marseille campus, located on Boulevard de Paris, in the 2ᵉ arrondissement. Modern, well served and connected to the local economic fabric, this campus offers you:
– connected classrooms and collaborative work spaces ;
– an atmosphere on a human scale, conducive to exchange and initiative.

You’ll work in a lively environment, surrounded by students from a wide range of disciplines, and benefit from local support to help your projects grow.

Campus life is punctuated by events, group projects and professional meetings. You can :
– get involved in student associations or set up your own initiatives;
– take part in marketing challenges, creative workshops or agency simulations.

These experiences complement your training and help you develop your independence, team spirit and network. At INSEEC Marseille, you learn by doing as well as by thinking.