MSc Marketing in Rennes

The MSc Marketing at INSEEC Rennes is designed to train professionals capable of managing marketing strategies in constantly changing environments. Expertise in communication, digital marketing, market research, brand content and CRM is developed.

Practical projects are carried out throughout the course, and skills in analysis, creativity and project management are consolidated. The Rennes campus offers a stimulating environment in which to take the initiative, exchange ideas and progress.

There is no written entrance exam for the Rennes Master of Science in Marketing. Admission is based on an application file, supplemented by a motivational interview. Your academic record is analysed, and then an interview is held to assess the coherence of your project and your commitment to it. This process gives you the opportunity to express your ambitions, affirm your motivation and clarify your professional goals. At INSEEC Rennes, the desire to invest and the ability to project yourself in a demanding sector are valued.

The MSc Marketing can be taken as a two-year sandwich course. This enables you to apply what you have learnt in the workplace while consolidating your professional position. INSEEC, recognised as the leader in work-study programmes in France, offers :
– a large network of partner companies in communication, digital and retail ;
– workshops to strengthen applications and prepare for interviews.

The work-study programme ensures a gradual build-up of skills in a practical, professional environment.

The MSc Marketing is taught on the INSEEC Rennes campus, located just a few minutes from the city centre and well served by transport. You will study in a modern, bright, human-scale environment designed to encourage concentration, collaboration and initiative-taking. Connected classrooms, coworking spaces and student lounges allow you to alternate between work, discussion and creativity.

At INSEEC Rennes, you progress in an environment that encourages autonomy, supports your ambitions and values your ability to actively build your career path.

There’s never a dull moment at INSEEC Rennes! Events, projects and meetings punctuate the year:
– associations, solidarity initiatives and cultural projects are accessible ;
– conferences and forums are organised to promote links with the professional world.

You have the opportunity to get involved, expand your network and develop cross-disciplinary skills outside the classroom. A complete framework is provided for personal and professional development.