INSEEC is part of the OMNES Education group. It is a recognised business school offering specialisations in the field of sport.

The campuses are located in several French cities and internationally through partnerships with schools. INSEEC offers courses in Chambéry, Paris, Bordeaux, Rennes and Lyon.

INSEEC offers a full catalogue of courses specialising in sport after the baccalauréat, from bachelor’s to master’s degrees, for example :

To start a Master’s degree in Sports Management at INSEEC, students must have obtained a bac +3 diploma such as a university bachelor’s degree or an RNCP level 6 diploma such as a bachelor’s degree. If the student already has a bac +4, they can go straight into the final year of the MSc at INSEEC (Master of Science 2nd year).

The MSc in Sports Management offered by INSEEC can be taken as initial training or on a sandwich course. Applications for an INSEEC MSc are made entirely online. All applications will be examined by a panel of judges, who will assess the quality of the students’ academic record and the relevance of their career plans. Eligible candidates will then be invited to a personal interview. Successful applicants will then be able to register and access the school’s work placement and sandwich course search services.

Most of the students starting a master’s degree in sports management have already studied sport: BTS, bachelor’s degree in a school or staps. These courses provide a solid foundation for starting a Masters in Sports Management at INSEEC. However, students from other disciplines can also access this type of master’s programme if they have proven experience in sport. The master’s degree is also open to professional sportspeople at the end of their careers who are looking for a career change.

Whatever the case, one thing should be borne in mind: the aim of a master’s degree in sports management is not to train athletes, but rather experts in sports management. The teaching focuses more on developing a commercial and communication strategy than on practising sport.

The wide range of disciplines covered by the Master’s in Sports Management requires a certain adaptability. Students will need to master the concepts of management and negotiation, as well as sports law, economics and communication. In short, they will need to draw on advanced knowledge of the social sciences to understand the public and economic issues surrounding sport. They will be experts in marketing, human resources and legal issues relating to sport.

Students must therefore have a broad general knowledge and be extremely curious. What’s more, as future managers, they will need to have a keen sense of leadership and be able to listen to their team.

A Master’s degree in sports management guarantees rapid entry into a wide range of sports-related companies. It’s up to each student to create a career path that suits them and their needs. The following careers can be envisaged after a master’s degree in sports management:

The master’s degree in sports management does not lock students into a single career path, but provides them with cross-disciplinary skills enabling them to build a challenging career. Do you have any further questions? Don’t hesitate to consult our Frequently Asked Questions.