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Zoé works as a marketing and loyalty assistant in the Customer Service and Sales Administration Department. The student-employee tells us about her career path and the advantages of work-study.
“I have always been very ” volatile “, with an atypical and varied school career. I have finally found a field that interests me and corresponds to me. My three years of study began with communication. Then they led me little by little to marketing. My studies made me want to go further and conclude my school career, which I had always imagined to be short “, Zoé Pittin begins by presenting her years of study.
Flashback : Zoé has a Baccalauréat STI2D (Sciences and technologies of industry and sustainable development) – Option ITEC (Technological innovation and ecodesign). Then she continued with a year of artistic preparation at the ESAAA in Annecy. Before going on to a BTS in communication and then a Licence Marketing et Communication. To follow by the MSc Marketing at the Campus of Chambéry.
” My training at INSEEC allows me to consolidate my knowledge and culture in a field I am passionate about : marketing
Work experience as a marketing and loyalty assistant
The missions are particularly rich and varied, Zoé details them with pleasure !
” As Marketing and Loyalty Assistant, I am in particular Loyalty Project Manager with the objective of improving the customer experience and creating a relationship with our subscribers to strengthen the link. I am in charge of operational missions such as statistics, competitive intelligence or the qualification of customer files. Then I process emails and mails .
And what’s next in all this ?
” I don’t know yet exactly what my future will look like. But I would like to have a position of responsibility, linking both marketing and communication .
The student still has a little over a year to go before completing her MSc at INSEEC campus Chambéry.
https://masters.inseec.com/formations-programmes/marketing-communication/msc1-marketing/Updated 18 October 2023